#1 The Ultimate Guide of Augmented Reality for Brand Marketing | Bad Decisions Coffee Break

Welcome to Bad Decisions Coffee Break #1  

In this very first episode, we cover Augmented Reality and talk about why it's such an essential tool for brands in today's world. We explored a variety of AR platforms, assessing their strengths to help you determine the most suitable for your brand. We also discussed some real-life use cases where other businesses and brands have successfully leveraged AR to bring attention to their products and services. Lastly, we touched on the importance and strategies for promoting your AR experience.

Timestamps

00:00:00 Introduction 

00:02:27 Episode Breakdown

00:04:22 What is Augmented Reality (AR)

00:06:36 AR Platforms

00:12:35 Pros of each Platform

00:28:54 Successful Use-cases of AR

00:34:35 THE BIG QUESTION?

00:35:51 How to Market Augmented Reality?


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Episode source