Our next guest is someone whose energy is so infectious you can't help but smile around her. Pernilla's love of creative expression began when she was a young girl who loved dancing. Her career as a professional dancer brought her to LA where she began to fall in love with overall health and wellness. This is what led her to starting a YouTube channel and why she is on a mission to help people create a happier life. How does she do that? By creating content that focuses on health and wellness across her social platforms ranging from YouTube, TikTok and Instagram. As well as her podcast, Challenge Your Norm.

In this episode, we discuss everything from creating real, authentic and engaging content for an audience that is yours and how to find your voice in a saturated market. Pernilla shares all her tips on how to grow any platform your on in a way that doesn't involve selling your soul in the process. 

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